I create value-adding digital solutions and identities through brand strategy, design and motion.
A one-stop shop from concept work to a final packaged brand identity.
Your brand identity reflects your mission and supports business goals to ensure your target audience recognizes your brand. A cohesive branding strategy enhances brand awareness and improves brand loyalty. I research your industry and take an in-depth look at your closest competitors to craft a powerful brand position that gives your business a competitive edge.
I mainly create illustrations as. part of my workflow for animation projects, but will also be tasked to concept and develop illustrations for websites and social use.
Working with developers, I design custom websites that are mobile and web-friendly from scratch. If the client is looking for a more economical website build, I can also build websites using no-code or minimal code website builders in a professional manner. I have experience building on Webflow, Squarespace, Wix, and Shopify.
Animate complex content to educate your audience. Explainer videos navigate a viewer through high-level concepts helping clarify your product message for customers. 2D style animation creates high-impact engagement while keeping to your sleek company branding. Explainer animation videos don’t rely on actual videography, so your animation options are limitless. View full videos at www.kroesdesigns.com/video
I work closely with clients to get to know their business, understand their target customers, and form long-term relationships.
Once I get to know your brand and what your audience is looking for, I gain a clear understanding of your business needs.
I outline a detailed action plan and develops a multi-faceted marketing approach customized to elevate brand awareness.
I deliver high-quality designs that add value and dimension to your brand identity and elevate your online presence.
I hold weekly or bi-weekly calls with each client to keep communication open throughout this development process.
Once your team approves the creative, I will help manage all aspects of implementation from start to finish to ensure a smooth process.